Our Process
From Seed to Export: The Journey of Coffee
Discover the fascinating process that transforms a tiny seed into the rich, flavorful coffee in your cup.
The Coffee Tree and Its Origin
The coffee tree, scientifically known as Coffea, is native to tropical Africa. This flowering plant produces the coffee cherries that contain the beans we know and love. Over centuries, coffee has spread worldwide, becoming an essential part of global culture.
Coffee trees thrive in a region known as the 'coffee belt' which stretches between the Tropics of Cancer and Capricorn. The unique combination of altitude, rainfall, and temperatures in these regions gives coffee its diverse flavors.
Coffee Belt & Species
- Arabica: Grown at higher altitudes and known for its sweet, complex flavors. It represents about 60% of global coffee production.
- Robusta: More resilient, grown at lower altitudes, and has a stronger, more bitter taste. Robusta beans contain higher caffeine content, making them popular in instant coffee and certain blends.
Our Coffee Production Process
1. Planting the Seed
Coffee trees begin as seeds, planted in nurseries to nurture healthy seedlings for optimal growth.
2. Growing the Tree
We purchase from select family farmers who practice organic farming to ensure the highest quality beans.
3. Harvesting the Cherries
Ripe coffee cherries are carefully handpicked to maintain freshness and quality.
4. Processing Coffee Beans
The cherries undergo processing through washing stations to remove the pulp and prepare the beans for drying.
5. Packaging & Exporting
Processed beans are carefully packed and exported, preserving their quality for international buyers.
Our Team

Mr. Bantayehu Kebede
Import & Transit Manager

Mr. Yigezu Legesse
Manager, Export & Logistics

Mr. Girma Debisa
South Region Manager
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